The Notorious B2B Show’s Podcast

SNL meets TMZ but for B2B marketing. Hosted by Tas Bober and Tim Davidson, Notorious B2B is where LinkedIn drama, marketing chaos, and corporate cringe get the airtime they deserve. We talk about the stuff no one else wants to say out loud: shady campaigns, unhinged posts, comment bait, teardown culture, and all the things making B2B feel more like reality TV. This is not thought leadership. This is Notorious B2B.

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Episodes

Wednesday Apr 30, 2025

This might be our spiciest episode yet. Tim and Tas are joined by Brendan Hufford to tear into the tactics and trends breaking (and embarrassing) B2B.What’s inside:• The truth behind 8,000-comment LinkedIn posts (and who’s really getting the asset)• Comment gating, fake pipeline claims, and why the numbers don’t add up• A deep dive into Exit Five’s invite-only event drama and ICP filtering• Why Pavilion’s CEO went full rant mode—and how the marketing community clapped back• Who really benefits from “go-to-market engineering” (and who’s just making up words)• What’s happening with B2B event exclusivity—and does anyone actually want a consultant-only conference?Unfiltered opinions, marketing contradictions, and a whole lot of receipts. If you're tired of the same B2B advice and want the real talk, this one's for you.
 
Timestamps:
00:00 Intro – The LinkedIn Roast Begins
06:50 Comment Gating & Fake Pipeline Claims
10:00 The Truth Behind 8,000-Comment LinkedIn Posts
27:03 Exit Five’s Invite-Only Event Drama
38:12 B2B Event Exclusivity: Who’s Really Invited?
49:02 Pavilion’s CEO Rant & The GTM Engineering Meltdown
51:50 Who Really Benefits From “Go-To-Market Engineering”?
57:52 Outro – Marketing Buzzword Recovery Group
 
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 Connect with the hosts:Tim Davidson – linkedin.com/in/tadavidson41Tas Bober – linkedin.com/in/tasbober Subscribe for more no-BS breakdowns of the internet's wildest B2B moments.

Tuesday Apr 29, 2025

B2B espionage, fake job postings, influencer chaos — yep, we’re covering it all this week on Notorious B2B.What’s inside:• Spy games escalate: The full story behind Deel vs Rippling (toilet phone and all)• Apollo’s CEO finally responds—and says absolutely nothing• Seamless still silent, and people are gaming the system for followers• The Reddit marketing “growth hack” that crossed the line• Fake job posts, shady Chrome extensions, and AI influencer spam• How B2B influencer deals really work (pricing, red flags, and what not to do)• Do LinkedIn creators need newsletters now? Or are we just addicted to chaos?No buzzwords. No NDAs. Just the wildest marketing drama happening in the trenches right now.
 
Timestamps:
00:00 – Intro & Setup
02:18 – Deel vs Rippling Gets Messier
20:23 – Apollo story
30:08 – The Reddit Marketing ‘Growth Hack’ That Crossed the Line
35:41 – How B2B Influencer Deals Really Work
56:15 – Do LinkedIn Creators Need Newsletters Now?
1:05:16 – Wrap & Closing Music
 
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 Connect with the hosts:Tim Davidson – linkedin.com/in/tadavidson41Tas Bober – linkedin.com/in/tasbober Subscribe for more no-BS breakdowns of the internet's wildest B2B moments.

Tuesday Apr 22, 2025

This week, we talk about:
The “Inbox Karen” drama and the limits of provocative content
The Exit Five’s application process to attend their event
The truth about RB2B’s CRM data collection
Why every website visitor tool is lying to you in a slightly different way
And the shady new trend of companies using your job application project… and ghosting you after
Also: petty revenge, fake job titles, and a marketing AI tool that claims it replaces your $200K team
 
Timestamps:
00:00 – Intro
02:20 – Devin Reed vs Inbox Karen: The “Congrats, now I hate you” subject line that set LinkedIn on fire
15:38 – Is RB2B really spyware—or just like every other tool with CRM access?
22:05 – Can we trust any website visitor tool? Spoiler: not really (Tim’s 6-tool test)
27:58– Consultants vs in-house: Exit Five applications spark identity crises
46:00 – The viral AI post that claims it replaced a $200K team (🤔)
51:03 – A startup steals a rejected applicant’s entire GTM plan
1:01:49 – Wrap-up & sign-off
 
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📲 Connect with us:
Tim Davidson – ⁠⁠⁠https://www.linkedin.com/in/tadavidson41⁠⁠⁠
Tas Bober – ⁠⁠⁠https://www.linkedin.com/in/tasbober⁠⁠⁠
👉 Subscribe for more no-BS breakdowns of the internet's wildest B2B moments.

Thursday Apr 17, 2025

We covered a lot of ground in this one - from spiritual awakenings to burner phones.
In this episode:
Chris Walker goes full guru mode (and we kind of love it?)
TACK shuts down and the Mark + Nick split has us speculating
Apollo continues its quiet unraveling with key team exits
Deel’s spy drama somehow escalates
A founder comments on a HubSpot post… and walks away with an investor
Also: we talk about why showing up on LinkedIn still matters (even if you’re not pitching in the comments)
 
Timestamps:
00:51 — The “anti-promotion” launch strategy we used and what early listeners really thought
07:51 — Chris Walker’s spiritual pivot: tingling fingers, future visions, and the Instagram enlightenment era
15:35 — Big B2B job moves: Mark Killens, Nick Bennett, Zoë Hartsfield, and more
20:33 — Apollo’s company page still missing (and the silence speaks volumes)
25:30 — Rippling vs Deel: crypto payments, wiped phones, and a comms lead’s quiet exit
31:02 — When one LinkedIn comment turns into an investment — the real power of visibility
 
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📲 Connect with the hosts:Tim Davidson – linkedin.com/in/tadavidson41Tas Bober – linkedin.com/in/tasbober
 
👉 Subscribe for more no-BS breakdowns of the internet's wildest B2B moments.

Thursday Apr 17, 2025

This one had range.
We circled back on the rise and fall of “comment for the asset” LinkedIn posts (spoiler: people are still mad), and then covered everything from:
The “weird LinkedIn” trend
RB2B’s spyware accusation and why marketers are suddenly reading terms of service
Air’s campaign backlash and why we’re still defending it
A live reading of corporate espionage between Deal and Rippling
Duolingo’s ridiculous April Fool’s campaign (and why B2B brands can never)
Plus, we noodle on mascots, protest marketing, and the ethics of public teardown culture.
 
Timestamps:
00:00 — Cold open & theme (oat milk + unhinged B2B vibes)
02:03 — Elena Verna leaves Dropbox — strategic move or red flag?
06:41 — The great gated-asset debate — does the juice justify the spammy squeeze?
14:21 — Apollo & Seamless AI’s LinkedIn takedown — the fallout
16:49 — Rippling × Deel — that time Rippling allegedly hired a spy 👀
30:21 — “Weird LinkedIn” — Nick Power, fart jokes, and the timeline takeover
48:02 — Duolingo’s April Fools cruise — and the power of B2B mascots
54:09 — Wrap-up & outro (keep it unhinged, ditch “growth hacker”)
 
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📲 Connect with the hosts:Tim Davidson – linkedin.com/in/tadavidson41Tas Bober – linkedin.com/in/tasbober
 
👉 Subscribe for more no-BS breakdowns of the internet's wildest B2B moments.

Sunday Apr 06, 2025

We had a docket. We couldn't finish it all. Who knew B2B had so much drama? 
Here's what we did cover: 
Air’s wild anti-Dropbox ad featuring an actual adult film star (and why we kind of loved it)
The difference between a teardown and a public roast (with a special guest appearance: Tas getting publicly roasted)
What happens when LinkedIn shuts down your entire company page (Seamless.ai and Apollo, this one’s for you)
The ethics of teardown content, the ROI of pettiness, and how not to pitch someone who didn’t ask for your feedback.
 
Timestamps:
00:00 — Notorious B2B Episode 2
01:27 — Air’s viral collab featuring an adult film star
04:59 — Creative ops, brand risk & marketing boundaries
09:14 — Ethics of public teardowns
21:25 — When calling out bad marketing crosses the line
24:37 — Seamless.AI + Apollo saga
29:01 — LinkedIn bans major lead-gen tools
32:12 — Wrap up
 
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📲 Connect with the hosts:Tim Davidson – linkedin.com/in/tadavidson41Tas Bober – linkedin.com/in/tasbober
 
👉 Subscribe for more no-BS breakdowns of the internet's wildest B2B moments.

Sunday Apr 06, 2025

We kick off episode one by giving kudos where it's due (spoiler: someone actually won $1M from a Super Bowl AI promo and no one seems to care).
Then we get into the current state of LinkedIn:
The rise of “comment to get the asset” bait
The performance math behind it (yes, we did the math)
What happens when you don’t deliver
And yes... we talk about that “boobs on LinkedIn” guy
This episode is basically a tour through all the unhinged parts of the B2B content economy and we barely scratched the surface.
 
Timestamps:
00:00 — Cold open & show intro
00:50 — Kudos: Kaylee Edmonson wins $1M (Perplexity Super Bowl)
04:13 — “Boobs on LinkedIn” post
06:07 — Satire on LinkedIn (Ken/“CEO” bits)
09:06 — “Engagement ransom”: the comment-to-DM trend
13:04 — Why creators do it (reach mechanics & Joseph’s ad library)
17:11 — Reach vs. principle (Eric Siu example)
22:31 — Overuse, backlash, and brand risk
27:21 — Recycled Virality — copy-paste culture, memes vs. plagiarism, rage-bait & AI fakes
37:03 — Growth Hacks or Grift? — pods vs. communities, DM fishing, “comment games” etiquette
42:50 — Platform Pain — LinkedIn notification overload rant
45:03 — Wrap up
 
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📲 Connect with the hosts:Tim Davidson – linkedin.com/in/tadavidson41Tas Bober – linkedin.com/in/tasbober
 
👉 Subscribe for more no-BS breakdowns of the internet's wildest B2B moments.

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